The brand style guide for The Biscuit Bar.
https://thebiscuitbar.com
| .vscode | ||
| fonts | ||
| images | ||
| BiscuitBar_BrandGuide.pdf | ||
| branding.css | ||
| CHANGELOG.md | ||
| README.md | ||
| styleguide.css | ||
| styleguide.html | ||
Brand style guide for The Biscuit Bar
This repository contains the web design style guide for The Biscuit Bar.
This includes a design elements page, stylesheets, and fonts.
All fonts must be open license.
View the style guide at https://thebiscuitbar.curtistinkers.com/the-biscuit-bar-style-guide/styleguide.html
Fonts
- Logo font: Cooper* Black
- Tagline font: Lobster Two Italic
- Header font: TBD
- Body font: Libre Baskerville (to be decided)
Color palette
- Primary Blue:
#1E6FAE - Accent Navy:
#0F2C47 - Warm Biscuit Yellow:
#FFC532 - Golden Biscuit Yellow:
#FFDA8A - Cream Navy:
#FFF3D9
Brand tone
- Warm, nostalgic, diner-inspired, playful Southern comfort
- Cheerful, folksy, charming, “big biscuits, bigger appetite” energy.
Logo usage
Use Cooper Black for all primary headers. Maintain bold, rounded lettering.
Typography rules
- Use script fonts only for short taglines.
- Use serif fonts for menu descriptions.
Graphics and illustration style
Retro cartoons, thick outlines, sunshine rays, gingham accents.
Icons and patterns
Biscuit silhouettes, rolling pins, gingham, sunshine bursts.